Description
Men’s Expert Vita Lift Anti-Wrinkle & Firming Moisturizer is for men who are 40 years old or older, and are concerned about wrinkles, sagging skin, or loss of firmness. Fortified Pro-Retinol A, a form of Vitamin A, helps reduce wrinkles and sagging skin while firming up your face and neck. Active Defense System (ADS) is our patented system that protects your skin against irritation, so you are less likely to get redness, burning, or tightness.
Features
- Reduces wrinkles, sagging skin, or loss of firmness
- Formulated with fortified Pro-Retinol A, a form of Vitamin A to help reduce wrinkles and sagging skin while firming up your face and neck
- Active Defense System (ADS), a patented system minimizes redness, burning, or tightness of the skin
- Intended for men who are 40 years of age or older
- Net Wt. 1.6 oz.
Customer Reviews
Good price for the qualityScott Salter
I've used several different lines of men's skin products and for the value I think L'Oreal is the winner. When people start mentioning how good your skin looks you know you're on to something good. I don't find it greasy at all and my skin absorbs it well. I also like their cleanser quite a bit but for an exfoliator I use Biotherme which I like. I may not look ten years younger but I look good for my age and that's a good thing!
I love this productDiveintoapool
I tried this product a few months ago because I have stress "wrinkles" on my forehead. I'm only about 25 years old, and they aren't that bad, but they still bugged me. Over the past few months I saw the lines on my forehead slowly start to fade away, and it also did wonders on my face after I shaved. I used to have minor acne before using this product, but that, as wells as razor burn is no more. I use it once a day after I shave, but it does recommend using it twice a day.
Good stuffJ. J. Mccarthy
I've used multiple mens moisturizing lotions over the years - some very expensive and some like Neutrogena inexpensive. After two months I'm very impressed with this product. It has more of the active ingredients that actually help with anti-wrinkling and is cheaper than Neutrogena. I read a lot about the fragrance but it hasn't been an issue for me. I'd recommend this product to anyone looking for a good quality mens moisturizer.
Good Men's MoisturizerR. Corcoran
If your looking for a good product, with a medium masculine fraquence this is the product for you. It has a fragence, not overly manly, but not feminine. The Amazon descriptions above conflict themselves with wether or not SPF is in the product. I recommend the non-SPF product unless you spend a lot of time in the sun from 10-4, which I do not. Recent studies say too much SPF can deprive you of Vitamin D. So a little sun on the commute at 8am and 5pm isn't a concern for me. As well the SPF material irritate my eyes. I would not buy this if it had SPF. It takes very little product to cover my face, and the 1.6fl oz container lasted me 6 months. It took me a long time on Walgreens and Target to find a decent product that wasn't over-hyped and a recent visit to Walgreens showed the product was gone. So I am very happy to find it here, and hope it gets back in these stores. I have young childer, and those are the stores we frequent.
Does the jobP. Tan
Many have commented previously, (like it or otherwise) the scent is something that is going to be first thing you will notice. My suspicion is they just repackaged the women's version of their similar product with some minor modifications. Having said that it shouldn't detract from what the product claims - and it is also less greasy than Neutrogena. Use sparingly and the smell will not be too much of an issue.
Buy a mini trowlcraylash
This moisturizer is extremely thick when you pump it out. Some difficulty in applying and absorbing into the skin. Facial skin feels heavy once the product dries. However it does tighten and "fill" the small wrinkles and lines. I wish it were tinted because my skins looks pale once the moisturizer has dried. Easy to use and affordable.
Great Product and without the usual greasy feelingTom Gaudreau
I have been told I have great skin for my age 57, but I felt like I would like to try some cream to moisturize and this is great. Very little oder. but pleasant. The biggest like is it is very smooth and non greasy. It just fells great and so far my face feels great and firmer. I suggest this product for a mans first try.
Excellent Non-Shine MoisturizerGeorge A Schmid
My biggest issue with most moisturizers is the way they make my face shiny. This product doesn't do that. It absorbs quickly and seems to keep my face moisturized all day. It does have a very strong fragrance, however. It dissipates within fifteen minutes of applying, so you don't smell like it all day, but it is strong and noticeable upon application. Some people might find it bothersome, but for me, having a shine free face is worth putting up with the fragrance for fifteen minutes.
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